Tag: Typography Pairing

Typography pairing enhances readability and brand identity through strategic font combinations. OOPS INFOTECH uses tools like Google Fonts and Adobe Fonts to pair serif headers (e.g., Playfair Display) with clean sans-serif body text (e.g., Lato). We ensure contrast ratios meet WCAG standards and test readability across devices. For a luxury brand, pairing a custom script font with neutral sans-serifs elevated perceived value. With OOPS INFOTECH, typography becomes a silent brand ambassador.